The brand's motto is to "bring out the radiant you", and its products are known for being high-quality, safe, and effective for the skin. TIRTIR has become a global company and is especially popular in Japan for its cushion foundation.
- Founded in 2016
- Parent Company: Goodai Global
- HQ: Seoul South Korea
- Website www.tirtir.co.kr
The brand is most loved for its hydrating Water Glossy line powered by polyglutamic acid and soothing plant-based ingredients. Other lines from TIRTIR include the brightening VC line starring Vitamin C, the Cica line starring skin-soothing centella extract, and the Peptide line enriched with collagen to boost skin elasticity.
TIRTIR CEO Lee Yu-bin poses for the camera at TIRTIR office in Mapo-gu, Seoul
