Korean premium skincare brand. The company's products are inspired from plants, herbs, and fruits that have been used for centuries in the Korean Pharmacopoeia by women to take care of their skin such as bamboo, charcoal, ginseng or Centella Asiatica, enabling women to use products which has the perfect balance between tradition and technology.
- Founded: 2007
Founders: French skincare expert Katalin Berenyi and Korean scientist Hojung Lee
Parent organization: L'Occitane en Provence